Sunday, 16 January 2011

Magazine Advert


After creating our Digipak, myself and Ian wanted to keep with the simplistic theme for our artist when it came to creating the magazine advert. We wanted the advert to be eye catching and different, but to still keep elements of a normal magazine advert so it would be easily recognisable to those viewing it.

I have looked at 3 separate magazine adverts in order to gain inspiration for our own one.



Here is the magazine advert for 'Gwen Stefani' and her album 'Love.Angel.Music.Baby'. This is the kind of advert me and Ian did not want to follow. The image is very regal and dominates most of the page without revealing much about the artist's work or any information surrounding the new album. The font is fairly hard to read and the information towards the bottom is also unclear, making the viewer slightly uncomfortable with what they are looking at.

The one thing me and Ian could use from this magazine advert would be it's boldness and colour. It instantly attracts attention and that is something we are looking for, however the overall composition of this advert would not work well with our chosen artist.






This magazine advert for 'Friendly Fires' is more inspirational for me when creating the Magazine Advert for our artist 'Frank Hamilton'. The advert clearly shows each member of the band underneath a bold and easy to read band name. Below this a quote is used from a well respected newspaper portraying the band in a good way. This advert has an appealing colour composition and is easy on the eyes, also giving a clear idea that the band are based around an indie/pop genre.

From this advert me and Ian will be taking the themes of an easy to read artist name and well laid out quotes from other newspapers and magazines reviewing the album. However we will use a more simple backdrop to reflect the acoustic genre for our artist.







This magazine advert is entirely different to the other two I have looked at by 'Gwen Stefani' and 'Friendly Fires'. The advert only includes the name of the band and an image of its members. I find this advert to be successful in portraying who the band are and what they look like, revealing that they are a young, indie/rock group.

However, this advert gives no information whatsoever on details of the album, it's audience feedback or any hint of it's release date. Me and Ian will use 'Razorlight's' idea of a bold heading and plain backdrop, however we feel that much more information is needed about the artist's work in order to give the audience a better understanding of who 'Frank Hamilton' is.

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